Relations 2014 essays & examples

Netflix case study article

Company Guide The idea lurking behind Netflix, the most popular provider of online and by-mail rental companies, came from a great unsatisfied, uncomfortable customer. Reed Hastings, creator and current CEO of Netflix, was charged 40$ as a past due fee because he returned film production company Appolo13 6 weeks late (Zarafshar, 2013). This made him […]

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