IT and Customer Relationship Management Essay
See the Harvard Business School case for Maru Batting Center, # KEL688. The optional technological note, Employing Customer Romantic relationship Management to investigate the Life-time Value of your Customer #KEL695, can also help walk through the exercises. The data in Stand out format exists for down load in the course package deal, #KEL691.
Answer the queries below based upon only info presented in case and your comprehension of the case.